Energy Saving with Perspective: Ceresana Analyzes the Global Market for Plastic Windows

Modern, efficient plastic windows perform important tasks such as automated ventilation, thermoregulation, or burglar control within the context of “smart homes”. They reduce heat loss and thus energy consumption of the building – this helps saving resources and money. Therefore, their market share is increasing in most countries. Already for the second time, Ceresana publishes a study on the global market for plastic windows used in buildings. The analysts of Ceresana expect global demand to advance 3.5% per year until 2024.

Market Study: Plastic Windows

Integrated Insulation Cores Increase Efficiency

Window profiles made of plastic are usually made from PVC. Modern windows have multiple insulating chambers that increase thermal insulation. Product portfolios range from simple two-chamber systems to complex ten-chamber systems. The number of chambers is a major factor in the energy efficiency of the finished window. But also window profiles with integrated insulation core, for example made of hard EPS foam or PUR foam gain market shares. They improve insulation properties without having to increase the number of insulation chambers. The use of energy-efficient construction materials depends to a large extent on national and international support programs. Their volume and implementation can be very different from country to country.

Construction Industry in China and Brazil Optimistic Again

The European market for plastic windows currently still accounts for a third of total demand. However, the European share on the world market is likely to decrease further in the upcoming years. The highest growth rates will be registered in the regions Asia-Pacific (5.5% per year) and Middle East & Africa (4.5%). The market development depends to a large extent on the construction industry whose dynamic is subjected to a constant change. While impeding factors increased in Mexico and India, a positive development seems possible in Brazil in 2019. The fact that the construction industry in China grew again in 2017 had significant effects on the market for plastic windows.

Highest Growth in Residential Construction

The new study from Ceresana differentiates the demand for plastic windows according to construction segments: On the one hand, new construction and renovation are distinguished, on the other hand, residential construction and non-residential construction. From a global perspective, the segment residential construction continues to be the most dynamic sector. The ongoing trend of urbanization in large parts of the world is a crucial factor in this: Creating affordable living space in the cities is a priority of many national development plans. However, the distribution among the construction segments can vary considerably from region to region. On a global basis, the segment renovation accounts for a growth of about 4.0% per year which is slightly higher than the growth rates of the segment new construction.

The Study in Brief:

Chapter 1 provides a description and analysis of the global plastic window market – including forecasts up to 2024. Key figures such as production, import, export, and demand, as well as revenues are given for each world region.
Chapter 2 analyzes turnover, output, trade volume, as well as consumption of plastic windows for 16 individual countries. Furthermore, demand is split by the construction segments "new construction" and "renovation", as well as "residential construction" and "non-residential construction".
Chapter 3 examines the contrasting development of the construction segments on the individual regional and national markets.
Chapter 4 provides company profiles of the largest manufacturers of plastic windows – clearly arranged according to contact details, revenues, profit, product range, production sites, and profile summary. In-depth profiles of 85 producers are given, including Andersen Corp., Builders FirstSource, Inc., Jeld-Wen, Inc., LIXIL Group Corp., Masco Corp., Rehau AG + Co., Veka AG, VKR Holding AS, and YKK AP, Inc.

About Ceresana

Ceresana is a leading international market research institute and consultancy company for chemicals, plastics, industrial goods, and packaging. The company has been providing more than 10,000 customers from trade and industry in 60 countries with up-to-date analyses for over 15 years. The services of Ceresana for manufacturers, processors, and associations include implementation oriented consulting, customized single-client studies, and more than 100 market studies independent of the order.
Learn more about Ceresana at